Sustainability

One of Grupo Cuprum’s strategic objectives is to conduct itself in a sustainable and socially responsible manner. Because of this, our Sustainability Strategy is conformed of three pillars that represent the simultaneous creation of environmental, social and economic values that are manifested in the way we do business.

Caring for our people

We strive to improve our workers and their families’ quality of life. As a result, BIENESTAR X MI was born in 2016. This institutional program aims to provide information and promote practices that allow our workers to achieve an optimum state of physical, psychological and social well-being. Through this initiative we contribute to our workers and their families’ wellness while committing to our strategic objective of attracting, developing and retaining the human resources needed to guarantee the business’s growth and continuity. Bienestar X MI encompasses the following four branches of comprehensive development:

Culture

Promotes recreational activities that support our workers and their family’s cultural development.
Finance

Provides tools to improve personal financial capabilities among employees.
Life Style

Seeks to create self-awareness that allows work-life balance.
Health

Carries out campaigns that encourage healthy lifestyles and promotes prevention of health conditions.

In 2016, we conducted 22 activities that made an impact on 3,400 people by providing them with tools and knowledge that changed their habits in a positive way and improved their work-life balance.

Our Communities

We seek to create a positive social impact in the communities with which we interact by acting responsibly in our business operations and by forming better citizens that engage in volunteering and social activities.

We guide our workers and their families’ time and talent towards supporting three causes:

EDUCATION

Objective: To raise a community’s cultural and educational levels.

ENVIROMENT

Objective: To encourage environmental care and conservation.

SUPPORT FOR VULNERABLE GROUPS

Objective: To equip people in vulnerable conditions with the knowledge and tools needed to improve their quality of life.

2019 Social Responsibility results:

Volunteers

645

Volunteers
Hours Donated

2,128

Donated hours
Relevant Information

1,648

Direct Beneficiaries

Sustainability

Ecological Footprint

We seek to ensure our operations comply with environmental regulatory requirements that guarantee that we improve production efficiency, environmental performance and competitiveness.

Sustainability

Social Responsability

We contribute to our workers and their families’ wellness while committing to our strategic objective of attracting, developing and retaining the human resources needed to guarantee the business’s growth and continuity.

Sustainability

Value Generation

We aim to develop a profitable and efficient business, in a responsible manner, through value generation and the exchange of good practices in our supply chain.